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Direct Marketing Expertise
Our experienced management team understands the principles and fundamentals of direct marketing as well as telemarketing.
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OUTBOUND TELEMARKETING PILOT PROGRAMS
At Tactical Marketing Solutions we know a successful outbound telemarketing program is a profitable way to improve upon your current marketing campaign. As an introduction to telemarketing, TMS offers a pilot program to test market your product or service to your customer database. As part of our pilot program, we offer the following services to jump start your campaign:
Implementation of Telemarketing Pilot Program
- Marketing plan review - TMS will review your current marketing campaign, customer profile and database to design a successful telemarketing program
- Product review - TMS and your marketing department review your original products to determine the optimal product(s) to market to your customer base
- Program management - TMS provides all of the management time required for oversight of the pilot program
- Script writing - TMS writes an original telemarketing script based on your current marketing plan, customer profile and product selected for sale
- Initial setup programming - TMS loads your customer database, script and sales template into our Professional Outbound Software to manage your telemarketing campaign
- Customer database upload - Minimum 200 names required for pilot program
- Staff training - TMS has fully qualified and trained staff. We ensure Our Management is fully knowledgeable about your company, products and script prior to starting the pilot program.
- Approximately 20 staff hours of telemarketing - TMS will perform a minimum of 20 hours to test telemarket your product. We typically spread this time over a couple of evenings to allow for adjustments in the program to determine the best telemarketing approach to optimize your sales levels
- Sales data file transfer - TMS will transmit your sales information electronically to you or your fulfillment center
- Reports - TMS provides detailed reports regarding the success of your pilot program. Information is presented in a format that is easy to understand and from which intelligent business decisions can be made regarding the successful implementation of a complete telemarketing campaign
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